Carson Ting
Art Director
Really proud and honoured to work with Sid Lee for Sport Chek's latest campaign for the Toronto Raptors called #MyNorth. This project meant a lot to me as it's for my hometown Tdot and I get to hand draw all 9 neighbourhoods that make up the GTA.
This was definitely one of the most ambitious illustration projects I have taken on to date. The illustration took over 160 hours to finish which included countless all nighters and weekends. Special thanks to the talented Joanna Ambrosio for assisting me with this project. We've been enjoying all the photos of the actual posters, billboards and paste ups we've been seeing through other people's Instagram posts from Toronto.
CREDITS:
AGENCY Sid Lee
EXECUTIVE CREATIVE DIRECTOR Jeff Dasilva
EXECUTIVE CREATIVE DIRECTOR Tom Koukodimos
DESIGNERS Andrew MacPhee, Seita Goto, Marie Rupulo, Alex Boland
ART DIRECTOR Andrew MacPhee
ART BUYER PRODUCER Dana Klyszejko
ILLUSTRATOR Carson Ting AKA Chairman Ting
ASSISTANT ILLUSTRATOR Joanna Ambrosio
COPYWRITER Jeremiah McNama & Ryan Chiasson
ACCOUNT DIRECTOR Eve Remillard Larose
ACCOUNT MANAGER Matthew Bendavid, Allison Micelli
ACCOUNT COORDINATOR Alicia Brennan
STRATEGIST Josh Hansen, Dustin Rideout
VIDEO EDITOR Carson Ting
MUSIC Raekwon - New Wu feat.Method Man & Ghostface Killah (DJ Duke Remix)
CLIENT Sport Chek
Carson Ting is an award winning art director that has worked in the advertising business for over 21 years. He began his career in Toronto after earning a Bachelor of Design degree from the Ontario College of Art and Design and has worked on brands such as Nike Jordan, Lexus, Toyota, Sony, Honda, Vespa, Science World, Goodyear and more.
His work has been recognized internationally at Cannes, One Show, London International Advertising Awards, New York Festivals, Communications Arts, Marketing Awards, ADCC, Lotus Awards, Applied Arts and more.
